Can you market monster supplies?

Posted by theministry on 11th May 2016

Pro bono help sought from monstrously good marketing experts.

Hoxton Street Monster Supplies serves London’s large population of monsters, as well as raising funds for the children’s creative writing and mentoring charity, Ministry of Stories. From Cubed Earwax to Tins of Fear, all profits from sales go directly to supporting clubs and workshops held by the Ministry for children aged 8-18.

We are looking for a retail marketing expert prepared to offer in-kind support; to come and meet us, spend a bit of time getting to know the brand and how we work, and from this to create a Monster Supplies ‘master’ marketing plan.

Hoxton Street Monster Supplies has gained widespread attention for the style and creativity of the brand, as well as its fun and positive purpose.  Our wares have been showcased in Liberty, Selfridges, the Southbank Centre Shop and Harrods, as well as sold in smaller boutiques and from our own website and shop in Hoxton. This autumn a major book company will be launching a Monster Supplies branded monster’s cookbook to a world-wide market – a project sought by the book company rather than pursued ourselves.

Hoxton Street Monster Supplies has widespread appeal; we are large in potential but currently still a small venture, with one full-time member of staff and a team of volunteers who run the shop.

We need a plan that takes into account our current capacity, but also that offers bold and ambitious ideas to aim towards, offering a range of ideas from realistic to grand.  We would also like specific expert marketing support to help us make the most of the launch of our cookbook this autumn.

In return, you will have the chance to shape the activity of an exciting and creative brand, delivering fun and positive marketing activity that will make a difference to hundreds of children across Hackney.

To find out more please contact Emily Murdock, Trading Manager on with a CV/portfolio and a brief outline of what you could offer, by Friday 20 May.

If you’d like to have an initial chat about what’s involved, please feel free to get in touch on 020 7729 4159.

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